Our Story

Avartia Equestrian was born from a deep love for horses and the community that surrounds them.

Founded by Melina White, Avartia began with a simple but powerful vision: to create a brand that felt authentic, connected, and rooted in the real experience of riders.

Avartia is the intersection of passion and entrepreneurship.
Built not just to sell products, but to contribute meaningfully to the equestrian world.

Everyone deserves the opportunity.

Accessibility

Equestrian sport is beautiful - but it can be expensive. At Avartia we understand the financial barriers that many riders face. We are committed to offering high-quality, stylish, and durable products at accessible price points.

Stronger and better together, always.

Community first

We are not just building a brand - we are building connection. Through ambassador programs, local collaborations, and future events, Avartia supports amateur riders and creates opportunities to bring the Canadian equestrian community closer together.

Quality you can trust, values you can stand behind.

Quality and Integrity

Every product is designed with intention - balancing performance, durability and style. As we grow, our commitment remains the same: thoughtful design, honest pricing and long-term value.

Where We’re Going & What to Expect

Avartia is growing with a bigger vision in mind. We’re building more than an equestrian brand—we’re creating a space where quality, accessibility, connection, and passion for the sport come together.

As we grow, you can expect new riding apparel designed for performance and everyday wear, leather goods and equestrian accessories, casual Avartia pieces for life beyond the barn, as well as limited collections and special releases.

We’ll also be creating more opportunities to connect through collaborations with equestrian brands, creators, and local businesses, event sponsorships, and our Ambassador Program. Our ambassadors will have opportunities to grow their own presence, connect with other riders, and earn through their involvement while becoming an active part of the Avartia family.

This is only the beginning. We’re excited to keep growing, creating, and building something meaningful alongside the riders who believe in what Avartia stands for.

Thank You!

Avartia is growing, and we want to grow with you.

Whether you have a question, an idea, feedback, a collaboration in mind, or simply want to say hello,
we’d love to hear from you.

Your suggestions, experiences, and ideas help shape where Avartia goes next. Don’t hesitate to reach out — whether you’re a rider, a brand, a creator, or simply part of our community.

Have something in mind? Let’s connect.

Contact us